Joico Root Lifting Foam
Joico Body Luxe Root Lift Volumizing Foam (300ml)
When Joico set out to create a solution for fine, limp hair, they wanted to get to the root of the problem – and they did, with this medium-weight, alcohol-free styling foam that gets you all pumped up in an instant. Root Lift is a highly targeted, firm-hold formula that lifts and spots you with support from scalp to ends.
Perfect choice for: All hair types that are looking for a boost in the body department.
Here’s how: Apply to the scalp of damp, towel-dried hair, paying special attention to your part – the starting point for a good lift. Dry hair with a round brush for supersize volume.
The inside secret: Oat Protein Complex thickens each strand individually, adds gloss and shine, and deposits moisture and stability without weighing hair down.